INTERACTIVE | MOTION: CYBERAWARE
ROLE: PRODUCER & SOUND DESIGNER
Cyberaware is an interactive project focussing on the major issue of cyber-bullying online. Today, bullying is a 24/7 problem. Social networks, email, text, and chat rooms have increased the exposure that children and young adults have with cyber bullies. Empowering and educating both parents and children is the first step in understanding and preventing cyber bullying. By creating a viral video to share online, people are able to see the affects and understand that there is a way out. This project was released in time for the national “Pink Shirt Day”, a day recognizing the stand against bullying in all its forms.
ROLE: PRODUCER & SOUND DESIGNER
Cyberaware is an interactive project focussing on the major issue of cyber-bullying online. Today, bullying is a 24/7 problem. Social networks, email, text, and chat rooms have increased the exposure that children and young adults have with cyber bullies. Empowering and educating both parents and children is the first step in understanding and preventing cyber bullying. By creating a viral video to share online, people are able to see the affects and understand that there is a way out. This project was released in time for the national “Pink Shirt Day”, a day recognizing the stand against bullying in all its forms.
Through detailed research of various projects from the past, we were able to create a successful info video for the campaign. The team (Luis, Felipe, Tamish and myself), had divided the roles in order to complete the project in a effective manner. Taking upon the Producer role, my job was to keep in contact with our client to make sure that both sides had proper communication and goals were met. Through team huddles we were able to complete our daily sprints and meet our success metrics. After the release of Cyberaware, we received local and national press coverage and a semi-finalist for the Adobe Awards.
